yowie group
Yowie debuted in Australia three decades ago and instantly became a sensation. Now with a U.S. office and new ownership, they want their product equally beloved stateside as it is down under. Enter KMK. We handle public relations, securing hundreds of nationwide and regional media placements and assisting with event planning and social media contests.
event planning
When KMK was hired by Yowie Group we jumped in with both feet, instantly helping prepare their booth for the 2022 Chicago Sweets and Snacks Expo – a “can’t-miss event” for thousands of confectionery and snack retailers, manufacturers and suppliers. The final result included life-size animal replicas perfect for Instagram moments, an eye-catching jungle oasis and plenty of Yowie Surprise Inside Chocolate! The booth scored rave reviews from attendees.
public relations
Yowie, the Surprise Inside Chocolate, is beloved in Australia where it’s based, but the publicly traded candy company hired KMK Media to help it expand its exposure in the United States. KMK develops public relations pitches and placement, securing more than 100 PR placements nationwide every month.